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金衛(wèi)東:持續(xù)創(chuàng)新 注重實效

2023-10-27 08:05:20

10月10日下午,在2023世界農(nóng)業(yè)食品創(chuàng)新大會會前活動“WAFI大咖對話”上,禾豐股份董事長金衛(wèi)東受邀與中國農(nóng)業(yè)大學全球食物經(jīng)濟與政策研究院院長、國際農(nóng)業(yè)研究磋商組織董事樊勝根,世界可持續(xù)發(fā)展工商理事會執(zhí)行副會長Diane Holdorf,大北農(nóng)集團總裁宋維平圍繞“農(nóng)業(yè)科技創(chuàng)新”展開交流對話。此次對話全程英文交流,下面是金衛(wèi)東董事長發(fā)言內(nèi)容,與“禾粉”共享。


11月4日9:05-9:20,“2023世界農(nóng)業(yè)食品創(chuàng)新大會”上,金衛(wèi)東董事長將做主題發(fā)言,代表中國農(nóng)業(yè)企業(yè)在世界舞臺發(fā)聲,歡迎關(guān)注。



Thank you professor Fan ,

Thanks for your excellent speech Ms. Holdorf and Mr. Song , 

Good afternoon everyone. 

I'm honored to participate in today's dialogue.


感謝樊教授,感謝Holdorf女士、宋先生剛才的精彩報告。各位參會人員,下午好!很榮幸參加今天的對話。


I am Jin Weidong, founder and chairman of Wellhope Foods Company,a Chinese food and agriculture company . We have started the business since 1995 and were initially a leading feed company. Then we started our food business ten years ago and are now Asia's largest integrated broiler company, producing 2.5 million tons of chicken meat per year, as well as pork, duck and rabbit meat. Wellhope places great emphasis on efficiency, quality and safety in the food production process. These are the three key points we are most concerned about. Without efficiency there is no competitive advantage. We developed the broiler business from scratch and became the No. 1 in our country. The most basic reason is that Wellhope is an efficient company. This efficiency can be expressed in the feed conversion rate, in EEI(European Efficiency Index), in mortality and economically in the return on investment. However, as new regulations become stricter, and as consumer demands increase, we have to change our development  from the traditional way that focuses only on efficiency to the way that pay more attention to the quality and safety of products. We also need to differentiate ourselves from competitors to make our products stand out. Recently we have started to look into animal welfare.


我是禾豐食品股份有限公司創(chuàng)始人、董事長金衛(wèi)東。禾豐是一家中國農(nóng)業(yè)食品企業(yè),1995年開始創(chuàng)業(yè),最初是一家領(lǐng)先的飼料企業(yè),十年前開始涉獵食品業(yè)務(wù),現(xiàn)在已經(jīng)是亞洲最大的肉雞產(chǎn)業(yè)化一條龍企業(yè),每年約生產(chǎn)250萬噸雞肉,同時還生產(chǎn)豬肉、鴨肉和兔肉。禾豐非常注重食品生產(chǎn)過程中的效率、質(zhì)量和安全,可以說,這是我們最關(guān)注的三個點。沒有效率就沒有競爭力。我們從零開始發(fā)展肉雞產(chǎn)業(yè),并成為全國第一。最基本的原因就是禾豐是一個效率高的公司。這個效率表現(xiàn)在飼料轉(zhuǎn)化率、肉雞養(yǎng)殖歐洲效益指數(shù)以及動物飼養(yǎng)成活率上;經(jīng)濟上表現(xiàn)在投資回報率。但是隨著法律法規(guī)的嚴格、消費者要求的提高,禾豐必須要轉(zhuǎn)變只注重效率的傳統(tǒng)發(fā)展方式。我們必須更多地關(guān)注產(chǎn)品的質(zhì)量和安全,并且還要力爭做到差異化競爭,做到產(chǎn)品與眾不同。最近我們還開始關(guān)注動物福利。


R&D is the basic means of innovation for Wellhope. We pay great attention to innovation. New products are not only developed in the laboratory and verified in the testing farm, but also demonstrated in the market. We also focus on accelerating the practical application of R&D outcomes. A good example is that in China, Wellhope is one year ahead of the peer companies to realize antibiotics-free in broiler feed. Through vaccination, improved environmental hygiene, enhanced biosecurity control and feed nutrition, Wellhope's broilers have a low mortality. 42-day-old birds have an average body weight of 3.0 kilograms, and the EEI is generally over 460, an impressive result in our industry. This was achieved without the use of antibiotics.


研發(fā)是禾豐創(chuàng)新的基本手段,我們非常關(guān)注創(chuàng)新。新產(chǎn)品不僅在實驗室里研發(fā)、在試驗廠進行驗證,更通過市場進行最終的檢驗。我們還注重加快研發(fā)成果的實踐應(yīng)用。一個鮮明的例子就是,在中國,禾豐領(lǐng)先于同行企業(yè)一年率先實現(xiàn)了肉雞飼料抗生素的零添加。通過疫苗的免疫、環(huán)境衛(wèi)生水平提高、生物安全控制加強、飼料營養(yǎng)精進,禾豐的肉雞發(fā)病率極低。42天的禾豐肉雞平均出欄體重達到3公斤以上,歐洲肉雞生產(chǎn)指數(shù)普遍超過460,這是一個令同行們刮目相看的指標,而這是在不使用抗生素的前提下實現(xiàn)的。


I hope through the World Agrifood Innovation Conference, we can gain more information and learn more about broiler production practices in advanced countries, especially new technologies for broiler production after the ban of antibiotics. We're also interested in new technologies for efficient broiler production under animal welfare standards, and we are looking forward to sharing Wellhope's experiences in chicken meat processing, and market information.


通過全球農(nóng)業(yè)食品創(chuàng)新大會(World Agrifood Innovation Conference),我們希望獲得更多的信息,借鑒到更多先進國家的肉雞生產(chǎn)模式,特別是抗生素禁止使用以后的肉雞生產(chǎn)新技術(shù)。同時還非常關(guān)注在動物福利標準之下的高效肉雞生產(chǎn)的新技術(shù),期待著分享我們的雞肉生產(chǎn)加工經(jīng)驗以及市場信息。


I'm invited to give a keynote speech at the World Agrifood Innovation Conference in Beijing next month. I will talk about Wellhope's practice of rapid growth in the broiler business over the past decade or so, especially of improving efficiency and innovation. I hope it will be helpful to all participants.


我被邀請參加下月在北京召開的全球農(nóng)業(yè)食品創(chuàng)新大會,并做主題演講。我將分享過去十幾年來禾豐在肉雞產(chǎn)業(yè)方面的高速增長經(jīng)驗,特別是分享提升效率和創(chuàng)新的經(jīng)驗,希望能對所有的參會者有幫助。


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